Inventory Blueprint documentation
Schemas, workflows and safeguards to structure GAM inventory.
Inventory Blueprint documentation Inventory Engine
0 manual ad units.
100% automatic.
Generate a complete GAM ad unit hierarchy from a business template. Validated naming, IAB sizes, automatic key-values and dry-run before commit.
5
business templates
4
hierarchy levels
IAB
standard sizes
dry-run
before GAM
Features
What you can do
Business templates
5 predefined templates: News Site, News Premium (skin + interstitial), E-commerce, Blog/Magazine, Single-Page App. Each generates a structure suited to the editorial context.
Automatic hierarchy
Generation up to 4 levels deep: brand → page_type → position → format. Every level is named according to GAM conventions.
Responsive-aware
Sizes adapted to the device: mobile max 320px, desktop 970px+, fluid supported. Size bundles group sizes by context (masthead, MPU, leaderboard).
Automatic key-values
Automatic addition of targeting key-value pairs: category, author, paywall, user_type and custom criteria. Ready for targeting from creation.
Naming validation
Automatic check of ad unit names against the GAM pattern: ^[a-z][a-z0-9_]{0,99}$. Hierarchy depth and language limits are controlled.
Multi-format export
Export as JSON, CSV or GAM Batch API format. Dry-run mode previews all generated ad units before commit to GAM.
Real execution
See it in action
inventory-blueprint.log
$ blueprint.generate({template: "news_premium"})
→ Generating hierarchy...
acme_news / homepage / masthead [970×250, 970×90, 728×90]
acme_news / homepage / mpu [300×250, 300×600, 336×280]
acme_news / article / inread [fluid, 300×250]
acme_news / article / skin [1800×1000]
+ 12 more ad units...
✓ 16 ad units generated — dry-run OK
Inventory cluster
Connect blueprint, audit and unsold inventory
Inventory Blueprint gets more useful when the documentation, the network diagnostic and the optimization guides are reachable from the same page.
GAM unsold inventory guide
Turn under-used areas into actionable signals.
GAM unsold inventory guide Inventory Engine
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